MoraBanc and BC MoraBanc Andorra are strengthening their historic bond by extending the sponsorship agreement that links the two organisations. The financial group’s CEO, Lluís Alsina, and the Club’s President, Gorka Aixàs, have signed the new agreement. The previous deal, which ran until 2029, is replaced by a more ambitious commitment: the basketball club will retain the MoraBanc name across its different sporting categories until the end of the 2032/33 season.
The connection between MoraBanc and BC MoraBanc Andorra goes beyond sponsorship; it represents a long-standing relationship that has evolved over time. The bank has supported the club since its beginnings and, in 2014, played a key role in securing promotion to the ACB League, becoming the main sponsor with naming rights. The values shared by both organisations—effort, commitment and closeness to the people of the country—lay the foundations for a new chapter filled with passion and confidence.
Lluís Alsina, CEO of MoraBanc, states: “This renewal goes beyond the financial contribution or the length of the commitment; it confirms a relationship based on backing a project that serves as a unifying force for the people of the country and represents Andorra both nationally and internationally.”
Gorka Aixàs, President of BC MoraBanc Andorra, highlights: “It is hard to find relationships like the one we have with MoraBanc in the world of sponsorship—either in Andorra or abroad. We have been together all our lives and, once again, with this renewal they are supporting us as we face a new stage with ambitious goals to continue growing both in sporting and social terms.”
With the renewal, MoraBanc remains in the team’s official name and will have brand presence at the Pavelló Toni Martí, on team kits, and across other club assets and communications. Bank clients will enjoy discounts on season tickets (not combinable with other offers) and on merchandise purchases when using MoraBanc cards.